Here you can find samples of my work. Hope you enjoy it!

Toyota Trucks

Popcorn Indiana




Chupa Chups

Coca Cola Waves



Blue Label



About Me

Luis Serrano

Art Director

I'm a self-motivated, team player and challenge seeker individual. My wife is the most beautiful woman in the world and I'm a proud soon-to-be Dad.

I’m a Miami-based Art Director originally from Puerto Rico. After completing my degree in Advertising from
the Universidad del Sagrado Corazón in Puerto Rico, I experimented for a while with photography and acting and
freelanced for a while. Then, I got married and moved to the states with my wife. Almost right away I signed up in the Art Direction Program at the Miami Ad School, where I had the chance to build up my portfolio by meeting and working with talented people from all over the world. While in school, my work was recognized and awarded internationally by D&AD,
among other competitions. I am currently working at MARCA Miami, an agency focused on Hispanic, General and LATAM markets, where I work for clients such as DishLATINO, Boinaire, Kyocera and H&R Block. I’m a critical thinker who enjoys
to solve problems in the most creative and strategically way, and I do have fun while doing it. I’m a true believer of the effectiveness of the clean-and-simple aesthetics and I also enjoy classic-modern art, films, music and mopeds. To find out
more about what I can do for you, check out my work, or contact me by either email or by phone.